While YouTube is undoubtedly one of the most popular sites on the web, recent figures show that Google are feeling some big financial pain from it. The delivery model behind YouTube means that much of the content delivered is not giving a return to Google. Goggle hopes that the cost per impression for ads carried [...]
Google have announced the pending (although as yet undated) lauch of their ‘Wave’ product/platform. What is Wave? Well – to quote from Google: A “wave” is equal parts conversation and document, where people can communicate and work together with richly formatted text, photos, videos, maps, and more. Here’s how it works: In Google Wave you [...]
The results of a recent (admittedly small scale but well presented) experiment suggest that an effective way to boost a PPC ad campaign is to acquire relevant on-target generic names to enhance or enforce the ads and get more traffic from them. The guys at Memorable Domains ran a study which showed that: “All other things being [...]
I thought I’d let you know about this excellent interview on BruceMarler.com with Domainer Aron Meystedt. http://brucemarler.com/exclusive-interview-with-xfcom-founder-and-professional-domainer-aron-meystedt/ It’s a informative piece which could provide a bit of inspiration for new and experienced domainers. Many of the points Aron makes relate to areas that have been discussed here before, such as: Development vs Parking Strategies for [...]
Recent figures show that the 2008 online advertising spend in the US showed an increase of over 10% on 2007, despite the Financial Crisis that was beginning to take hold in the latter part of the year. 2008 US revenue (MOT Worldwide, just the US) came to a record $23.4 billion, surpassing 2007′s record of $21.2 [...]
What’s going on chaps? My Google Adsense CTR has died in the arse. I know the big G has been making some changes to it’s targetting lately, and introducing the new personalised visitor cookie stuff – but seriously, something bad has happened to the clicks. Early March I was doing just fine, but in the [...]
Hi Everyone, Back from my Christmas and New Year break – spent a lovely couple of weeks over in Queensland (you know it – ‘Beautiful one day, Perfect the next…’). Surf, sea, kayaks, cold beer and all that stuff. Settling back in now and looking forward to 2009 – a few things coming up over [...]
Google are rolling out their Adsense for Domains product, initally in North America but soon to be worldwide. What is Adsense for Domains? This allows Adsense publishers to carry Adsense adverts on undeveloped, or parked domains – thus opening up another income stream that can be managed via your Google account. Publishers will be able [...]
Well – Darrin emailed me with a question, wanting to know what to do with 3 domains he owns. I thought this was a good opportunity for me to give him a few quick ideas, and also for anyone out there in Babel-Land to make any other suggestions. Darrin has three domains, NO money and [...]
A few months back, Google announced that they would be releasing a product that would allow easy integration of Social Networking features within websites and Blogs. As of 4th December the Beta release of FriendConnect has been unveiled – and Google are accepting signups (to go on a wait-List i believe) for a phased roll out [...]
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